This blog has not died

Posted in advertising, creativity, just because | No Comments »

I just haven’t had a lot of time to devote to it lately! Totally my fault. But upon hearing that someone checked it out (I love the @sbux5points crew – they were so nice not to shame me for my lack of updated content), I started thinking – it’s been way too long. Then last night, when watching a little bit of ANT Farm on Disney with my kids, my son told me I had two special talents – writing and being their mom. I melted a little bit at that out-of-the-blue comment. And then had realized I needed to stop being lazy and start blogging again. And then, this morning happened. What, you ask? This: http://www.youtube.com/watch?v=fDeGMqf6b2g

While I stood there (no doubt with my mouth hanging open in shock that someone would rip off the Most Interesting Man in the World concept), my son said – hey, there’s the Dos Equis man doing a piano commercial. Oh dear. They fooled my kid. But they also confused him. Because this was neither the Dos Equis man or a piano commercial. It’s a local establishment trying to parody a well known brand. For their own gain. If it were a book or a movie, would someone sue? I’m no lawyer. But if I were the person behind the Dos Equis campaign, I’m pretty sure I would see this as infringement of my creative idea. And if it is running here in Columbia, there’s probably a million other folks doing the same thing in other towns across America. Which makes me think… YIKES.

So today, this (long-coming) post is dedicated to creativity of the original kind. I beg you… go out there and do something different today!

 

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